HARIBO UK has sweetened its national footprint with the opening of its latest store at Bluewater Shopping Centre. The opening marks the beloved confectionery brand’s 11th retail location, bringing even more opportunities for shoppers to experience the joy and childlike happiness of HARIBO.
Excited visitors were welcomed with a vibrant celebration filled with fun, surprises, and plenty of treats. The first 50 customers received exclusive goodie bags, while additional lucky shoppers will be randomly selected throughout the week to win surprise HARIBO giveaways.
To mark the occasion, HARIBO’s iconic mascot Goldbear led a lively ribbon-cutting ceremony, officially opening the doors to a world of childlike happiness. The store was buzzing with enthusiastic shoppers exploring an array of HARIBO favourites, international exclusives, and limited-edition merchandise.
A standout feature of the new store is the HARIBO Pick your Mix station, inviting visitors to create their perfect selection of HARIBO treats. Whether longtime fans or first-time tasters, visitors can indulge in a unique shopping experience that celebrates the iconic brand’s legacy of fun and flavour.
HARIBO Bluewater is the sweet confectionery leaders’ 11th retail store, bringing the UK’s favourite sweet brand to one of the UK’s largest shopping and leisure destinations located outside London.
Rebecca Fox, Head of Retail at HARIBO UK said: “We are so excited to welcome shoppers to our brand new store in Bluewater. Seeing people interact with the new store for the first time was particularly special, and the opening marks an important milestone for our nationally loved brand.
This is an exciting time for the business as we continue to invest in our retail offering across the UK, we’re looking forward to sharing more news about our first store in Scotland in the coming months.”
