The Big Birdhouse is at intu Lakeside

On Tuesday 14 July, intu Lakeside launched intu’s nationwide Big Birdhouse Tour in partnership with Europe’s largest nature conservation charity, the RSPB. intu Lakeside is the first stop to be bringing nature to life as the fun and educational tour which will visit a further 14 intu shopping centres across the country, raising awareness of the importance of ‘Giving Nature a Home’.

What is the Big Birdhouse Tour?

The Big Birdhouse Tour will be at intu Lakeside until Sunday 9 August and will showcase 15 larger than life birdhouses. Each birdhouse has been individually and artfully designed by well-known British personalities to raise money for and awareness of the RSPB. Visitors to intu Lakeside will now be able to enjoy birdhouses designed by famous faces including Jo Whiley, Vic Reeves and Steve Backshall. This national tour will continue for 16 months across all intu centres before an auction is held for the birdhouses with the money raised being donated to the RSPB.

Visitors can explore intu Lakeside’s very own nature walk and look out for some local wildlife in its natural habitat. Will you spot a Mallard swimming on the lake or a tiny shrew hiding in some bushes?

Local schools

As part of the Big Birdhouse Tour, intu Lakeside has also teamed up with some local schools to help educate and excite children about ‘Giving Nature a Home’. Pupils from three Essex schools (Chadwell St Mary Primary School in Grays, Holly Trees Primary School in Brentwood and West Leigh School in Leigh-on-Sea) were set a challenge to draw amazing and memorable wildlife moments. Each drawing submission will be displayed at intu Lakeside on special trees for all the public admire.

Each pupil that participated in the project received a special intu Lakeside nature diary where they are encouraged to write about their experiences with nature. In addition, each school received a super bundle of RSPB merchandise and equipment worth over £700. intu Lakeside is planning to visit all of the pupils again in six months time to hear about how they got on with their new nature equipment.

Donna Callander, Marketing Manager at intu Lakeside comments, “We are thrilled to be working in partnership with the RSPB on the Big Birdhouse Tour and helping to raise awareness of the importance of ‘Giving Nature a Home’. We hope that the amazing birdhouses and our school engagement programme will encourage even more people to get outside and discover the array of wildlife which can be found in our very own back garden. We’re really excited to launch the tour and offer educational family fun for our visitors!”

In 2013, the State of Nature report highlighted that 60 per cent of UK wildlife studied has declined over recent decades. Working with intu, the RSPB will reach over 30 million people to raise awareness of the importance of Giving Nature a Home. The fun, interactive and informative tour will highlight the vulnerability of some of Britain’s treasured birds and nature, encouraging individuals, families and communities to take action and protect the future of Britain’s wildlife.

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