SHOPPERS will now be able to save both time and money as a new app providing in-centre navigation with maps and directions, store directory and amazing offers at the touch of a button, has launched at intu Lakeside. intu, the leading owner of many of the UK’s favourite shopping centres, is bringing the digital and physical shopping experience even closer together.
The App allows customers to navigate around their favourite centres quickly and easily, highlighting offers from retailers as you walk past. This navigating tool, which looks and feels very similar to the maps that so many of us already use outside on smartphones, and guides us to our chosen destination using a blue dot, is one of the first of its kind inside shopping centres in the UK. Along with intu Lakeside free high bandwidth wifi network the app will provide shoppers with a superior customer experience.
intu Lakeside Marketing Manager, Donna Callander, commented, “We are delighted to be launching an app at intu Lakeside and look forward to making shopping at the centre more enjoyable than ever before!”
The App which was initially trialled and tested across a number of Student Night events in September 2015, is yet another development from intu’s in-house digital innovation team who have already overseen the development of a highly successful nationwide virtual shopping centre,Â intu.co.uk.
Trevor Pereira, digital and commercial director, intu said: “We all now live in a digital world and we expect to be able to interact and engage with our favourite brands at our convenience, in-store, online or on the go, 24 hours a day, 7 days a week. This App will allow our customers to do just that, with bespoke information only one click away, wherever you are.”
So before you head out shopping at intu Lakeside download the free intu Shopping Centre App onto your smartphone to discover huge savings on your favourite retailers, restaurants and more.