” alt=”Ice 1″ width=”300″ height=”214″ class=”alignnone size-medium wp-image-94179″ />STOOP FOR A SCOOP: WORLD’S SMALLEST ICE CREAM VAN DELIGHTS SHOPPERS IN ESSEX
MINI ‘Nice Cream Van’ hands out hundreds of ice creams to happy shoppers at intu Lakeside
The world’s smallest ice cream van stopped off in Thurrock, delighting shoppers at intu Lakeside with free ice cream as part of its pledge to make customers smile.
The ‘Nice Cream Van’ measures just 47 inches long and 39 inches high and made its way around the centre at a maximum speed of 12MPH. It has now completed its nationwide tour handing thousands of ice creams to intu shoppers.
The tour of the tiny van follows research revealing that eating ice cream is one of the top ten things that make Essex happiest in the summer.
Ben Leeson, marketing manager at intu Lakeside, comments:
“We’re delighted to have created what we believe is the world’s smallest ice cream van but the real win was seeing the smiles it put on people’s faces at intu shopping centres around the country. We work really hard to create experiences that will surprise and delight our customers and make each individual shopping trip a happier, more memorable one.”
For more information on the world’s smallest ice cream van follow #NiceCreamVan on Twitter.