Lakeside Shopping Centre is excited to announce The Fragrance Shop’s newly upsized flagship store in Essex is open from today. The store, located in a prime spot within the centre, will be offering shoppers an enhanced, immersive fragrance experience.

The Fragrance Shop, the UK’s largest independent fragrance retailer, is a beloved destination for fragrance enthusiasts, offering an extensive selection of top brands such as Yves Saint Laurent, Hugo Boss, and Calvin Klein, among many others. With this expansion, The Fragrance Shop’s new location becomes the brand’s largest fragrance store in Essex, further cementing its presence in the region.
The new Lakeside store will embody the same sleek and modern design as The Fragrance Shops’ other flagship stores across the UK, offering customers a premium shopping experience.
To celebrate its grand opening on Saturday 2nd November, The Fragrance Shop will be treating the first 200 customers to exclusive goody bags filled with a range of fragrance delights. Visitors can also enjoy complimentary samples from Lakeside’s dedicated Kiosk and the excitement doesn’t end there! Shoppers will have the chance to win incredible prizes, including full-size fragrances, gift sets, discounts, and more, by participating in a fun “Spin the Wheel” game.
Howard Oldstein, Centre Director at Lakeside Shopping Centre, says: “We are absolutely delighted to welcome The Fragrance Shop’s flagship store to Lakeside, marking it as the largest in Essex. We’re confident that our shoppers will love the new, expanded space and the enhanced shopping experience it offers.”
Amy Cox, Regional Director South at The Fragrance Shop, expressed excitement about the Lakeside Flagship Store: “We are thrilled to be upscaling within Lakeside and being able to implement our flagship concept designs. This expansion confirms our dedication to providing exceptional product offerings in an inviting environment, giving customers a great shopping experience.”
Join us at Lakeside Shopping Centre to celebrate the opening of The Fragrance Shop’s stunning new flagship store and indulge in a world of captivating scents!
For more information, visit: https://lakeside-shopping.com
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For more information contact the Lakeside Shopping Centre.









